Bizz Buzz: Tourism, hospitality leaders say 'ciao' to summer Oct 29, 2009
But they caused a question to buzz around in my little bee brain: To what extent are our companies truly changing perceptions, looking at buyer behavior, questioning staff attitudes and determining consumer loyalty. Well, here's what some folks are doing. (The News-Press -- Business)
State may collect taxes on Indian cigarettes Oct 27, 2009
Companies believe that would protect their product from illegal activities, including bootlegging and inferior counterfeit cigarettes packaged like branded products, which cut into profits and consumer loyalty. Sutton also notes it's easier for underage buyers to buy tobacco products over the Internet and by mail. (Auburn Citizen, NY)
RIM vs. Apple: Can RIM Stay Strong? Oct 27, 2009
Greengart sees RIM leveraging consumer loyalty with the Bold 9700 price point. "This ($199 price) is a significant price drop relative to the original, but still a premium price compared to the Curve 8900 which offers many of the same features," he said. (Datamation)
GM Gambles On Money-Back Guarantee Sep 12, 2009
Also, by showcasing new products, GM could rebuild consumer loyalty and confidence and help erase memories of bankruptcy court protection. "It's like asking for a date," said Koehler. (Click2Houston, TX)
Loyal Challenge: Flaws marketing managers commit Sep 9, 2009
In an era of unprecedented consumer choice and easy availability of information , is consumer loyalty dead. No, but it has become a lot harder to achieve. (India Times)
Discovery Partners With Baidu On Chinese Content Site Jul 29, 2009
"The launch of discovery.baidu.com represents an important step in building stronger brand awareness and consumer loyalty for Discovery in the key Chinese market," said Greg Ricca, president and CEO, Discovery Networks International, in a statement. "This deal with Baidu furthers Discovery's strategy of increasing reach and distribution in key markets around the world while further leveraging the global appeal and long shelf life of our content categories with an innovative new... (Multichannel News)
BrightLine iTV Appoints Meg Meurer Brossy as Senior Vice President Business Development Jul 15, 2009
As President of Performance Strategies, she is credited with leading one of the largest consumer promotions in history, the Pepsi Stuff consumer loyalty program. Ms. Brossy also spent five years in the consumer packaged goods industry with Philip Morris USA, leading the companys sports/entertainment marketing departments for the Marlboro brand. (Yahoo! Wire -- Entertainment News)
Cash still king but cards gain ground Jul 1, 2009
July 1, 2009 - 2:53PM. Australia remains a cash-based society but the use of plastic credit and debit cards is growing as consumers seek more convenient payment methods and loyalty or reward program benefits, new central bank research shows. (Sydney Morning Herald -- Business)
How to Kick Off an Innovation Project Jun 25, 2009
To build consumer loyalty, Office Max launched a study of what women look for when they buy office supplies. By. (BusinessWeek)
TIE Technologies Launches Next Generation Account Management System (AMS) Jun 25, 2009
We are also excited about growing our sales channels for the next generation AMS product to serve the dynamic global e-retailer market. " ABOUT TIE TECHNOLOGIES INC. TIE Technologies is a systems integration and telecommunications company focused on engineering and delivering innovative solutions for user's needs and challenges within the dynamic global voice, video and data communications markets. The company offers managed IT and telecommunication services to solve a myriad of complex client... (Primezone Releases)
RIM Profit, Sales Forecasts May Miss Estimates; Shares Decline After Hours Jun 19, 2009
RIM is spending more to develop and market devices as competition for consumer loyalty intensifies from s iPhone and Palm Inc.s new Pre. Those expenses crimped RIMs profitability in the first quarter and may have disappointed some investors, said , an analyst at Avian Securities LLC.. (Bloomberg -- Canada)
Brand building: Understand the promise you make or beware the customer Jun 16, 2009
It builds consumer loyalty and at the extreme creates customer apostles ... It builds consumer loyalty and at the extreme creates customer apostles. (India Times)
Uncertainty at dealerships Jun 1, 2009
Consumer loyalty has been shaken by a lot of factors. . (MSNBC -- Business)
Free Lipitor, Viagra, 70 other drugs for jobless May 16, 2009
The giveaway was heralded by some as a brilliant marketing move that will generate low-cost publicity, build consumer loyalty and keep inventory from piling up. "What are the alternatives? To slow down manufacturing operations?" asked WBB Securities analyst Steve Brozak. (Yahoo News -- Pharmaceutical Industry News)
E3: Dreams and Realities May 16, 2009
First, in terms of their retail-targeted games, publishers are going to rely heavily on the power of existing brand names and the consumer loyalty that comes with them to power the market. You can see that already by just glancing at our. (IGN PS2)
Jobless can get free medicines May 15, 2009
The giveaway was heralded by some as a brilliant marketing move that will generate low-cost publicity, build consumer loyalty, and keep inventory from piling up. The 10 best-selling drugs included in the program accounted for more than $26 billion, or 64 percent, of Pfizer's total sales last year. (Boston Globe)
Beeline Among World's Top 100 Most Powerful Brands Apr 28, 2009
"BrandZ ranks the world's most valuable brands and those companies included in the ranking have demonstrated strong brand and business management, qualities that are exemplified by the Beeline brand and VimpelCom. Today the brand more than ever helps Company to signify stability, increase consumer loyalty, and attractiveness for current and potential customers.". According to the international consulting company Interbrand Zintzmeyer Lux AG, Beeline brand has been #1 in the rating of the most... (PR Newswire)
Aggressive marketing, hike in product prices to help Colgate maintain growth Apr 13, 2009
The brand Colgate has a strong equity and consumer loyalty and has been consistently rated among the most trusted brands in the country. While the company has diversified into other personal care categories under the Palmolive brand name, the oral care business continues to account for over 90% of companys turnover. (India Times)
GDC 09: Will OnLive Change the Future of Gaming? Mar 28, 2009
"Certainly there will be exceptions, but for the most part I don't think you will see a movement away from dedicated game machines in the forseeable future. The hybrid model is more where I see things going, where you have a local game client, and the cloud is used to augment and drive additional value. Sometimes as a paid service, and sometimes as a supplement that is intended to drive consumer loyalty and community.". OnLive will offer many of the same community features as Xbox Live. (IGN Gear)
The Measurable Effects of Sales Pro... Mar 7, 2009
Also, no after-effect on consumer loyalty is noticeable because the majority of extra buyers in a sales blitz have tried the brand already. Around 80-90 per cent said they bought the brand within the last twelve months. (Suite101.com)
Apple's price hike on new Mac range Mar 4, 2009
Apple has raised the Australian prices on a range of new Mac computers unveiled overnight in a move that will test consumer loyalty in the current economic climate. The price changes apply to all three new desktop models: the bottom-of-the-range Mac Mini, the iMac and the top end Mac Pro. (The Age, Australia)
Profile: The Golliwog: Rag doll causing a stir in the playroom Feb 7, 2009
The last straw for loyalists came in 2001 when Robertson s jam dropped the golliwog trademark that had first appeared on its jars in 1910, becoming one of the Britain s longest running consumer loyalty schemes. More than 20m golliwog badges were dispatched to children who sent in three tokens. (Times Online)
